{"id":3113,"date":"2023-07-04T11:18:01","date_gmt":"2023-07-04T09:18:01","guid":{"rendered":"https:\/\/valeriefromont.com\/?page_id=3113"},"modified":"2023-08-06T18:22:16","modified_gmt":"2023-08-06T16:22:16","slug":"copywriting","status":"publish","type":"page","link":"https:\/\/valeriefromont.com\/en\/copywriting\/","title":{"rendered":"Copywriting"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3113\" class=\"elementor elementor-3113\" data-elementor-post-type=\"page\">\n\t\t\t\t<section class=\"elementor-element elementor-element-b7e205a s-hero e-flex e-con-boxed e-con e-parent\" data-id=\"b7e205a\" data-element_type=\"container\" data-e-type=\"container\" data-color=\"#EEEEEE\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f14613 elementor-widget elementor-widget-heading\" data-id=\"6f14613\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Copywriting<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-77f428d e-con-full e-flex e-con e-parent\" data-id=\"77f428d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-668d3ef elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"668d3ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<section class=\"elementor-element elementor-element-3faef70 s-about e-flex e-con-boxed e-con e-parent\" data-id=\"3faef70\" data-element_type=\"container\" data-e-type=\"container\" data-color=\"#BBDEFB\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-05e0cda e-con-full e-flex e-con e-parent\" data-id=\"05e0cda\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-efa46ba elementor-widget elementor-widget-text-editor\" data-id=\"efa46ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the watch and jewellery sector, Val\u00e9rie Fromont works to define a brand territory and strategically position the external communications of the companies with which she has worked on a long-term basis, by writing press releases. These relationships of trust are made possible by her vast editorial experience, and her perfect mastery of the identity and specific codes of the various luxury brands on the international luxury scene. She pays particular attention to the craftsmanship of her texts, in keeping with the values and standards of the brands she works with. Here is just a small selection of the 200 or so press releases she has written for leading names in luxury watchmaking and jewellery companies.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-2cc1c4f e-con-full sections e-flex e-con e-parent\" data-id=\"2cc1c4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<section class=\"elementor-element elementor-element-296ad0b s-block e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"296ad0b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:600}\" data-color=\"#FFF9C4\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ce385f elementor-absolute elementor-widget elementor-widget-menu-anchor\" data-id=\"2ce385f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"chopard\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a3f8b14 elementor-widget elementor-widget-heading\" data-id=\"a3f8b14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Chopard<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d25b3c elementor-widget__width-inherit s-carousel chopard elementor-widget elementor-widget-jet-listing-grid\" data-id=\"6d25b3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:&quot;3&quot;,&quot;columns_mobile&quot;:&quot;1&quot;}\" data-widget_type=\"jet-listing-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-grid jet-listing-grid--lazy-load jet-listing jet-listing-grid-loading\" data-lazy-load=\"{&quot;offset&quot;:&quot;1500px&quot;,&quot;post_id&quot;:3113,&quot;queried_id&quot;:&quot;3113|WP_Post&quot;}\"><div class=\"jet-listing-grid__loader\"><div class=\"jet-listing-grid__loader-spinner\"><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-df2d1ba s-block e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"df2d1ba\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:600}\" data-color=\"#FFF9C4\">\n\t\t\t\t<div class=\"elementor-element elementor-element-373ebfa elementor-absolute elementor-widget elementor-widget-menu-anchor\" data-id=\"373ebfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"baume-mercier\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ba9f66 elementor-widget elementor-widget-heading\" data-id=\"6ba9f66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Baume &amp; Mercier<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a66fa6 elementor-widget__width-inherit s-carousel baume-mercier elementor-widget elementor-widget-jet-listing-grid\" data-id=\"3a66fa6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:&quot;3&quot;,&quot;columns_mobile&quot;:&quot;1&quot;}\" data-widget_type=\"jet-listing-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"jet-listing-grid jet-listing-grid--lazy-load jet-listing jet-listing-grid-loading\" data-lazy-load=\"{&quot;offset&quot;:&quot;1500px&quot;,&quot;post_id&quot;:3113,&quot;queried_id&quot;:&quot;3113|WP_Post&quot;}\"><div class=\"jet-listing-grid__loader\"><div class=\"jet-listing-grid__loader-spinner\"><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9265620 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"9265620\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"white-space-collapse: preserve;\">Val\u00e9rie Fromont is the author of the texts in those press kits, but is not involved in the pictures nor the layout.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Copywriting In the watch and jewellery sector, Val\u00e9rie Fromont works to define a brand territory and strategically position the external communications of the companies with which she has worked on a long-term basis, by writing press releases. These relationships of trust are made possible by her vast editorial experience, and her perfect mastery of the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"iawp_total_views":9,"footnotes":""},"class_list":["post-3113","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/valeriefromont.com\/en\/wp-json\/wp\/v2\/pages\/3113","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/valeriefromont.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/valeriefromont.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/valeriefromont.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/valeriefromont.com\/en\/wp-json\/wp\/v2\/comments?post=3113"}],"version-history":[{"count":5,"href":"https:\/\/valeriefromont.com\/en\/wp-json\/wp\/v2\/pages\/3113\/revisions"}],"predecessor-version":[{"id":9519,"href":"https:\/\/valeriefromont.com\/en\/wp-json\/wp\/v2\/pages\/3113\/revisions\/9519"}],"wp:attachment":[{"href":"https:\/\/valeriefromont.com\/en\/wp-json\/wp\/v2\/media?parent=3113"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}